Tuesday, March 11, 2008

Improve your life quality and reduce your ecological footprint!

U&W, a Swedish consultancy company working with sustainabile development held an interesting climate saloon this evening with the interesting and important theme - climate and lifestyle.

Many interesting guests were present and the gathering was divided into smaller groups for discussion - an ideal approach for sustainable communication. During the talks important insights were born by many that lifestyle changes in fact are not doomed to be negative, a burden or another stressful obligation for us Westerners consuming too much. Lifestyle changes ARE infact leading to improved life quality. And what is life quality in the modern society? Is it not having more time to understand oneself, to have the time to deal with emotions, real needs, like love, friendship, have the time to develope one´s own skills, follow interesting courses for only the sake of activating and releasing creativity? Is it not having time to do things that are not as climate intensive as buying and consuming goods, like simply spending time in nature or learning to play an instrument?

In corporate, governmental as well as individual level; the fundamental change of lifestyles toward sustainable living is not always reflected within the direct actions executed (as these actions can regress to old-habits), but within the sustainable values, insights and priorities of the "new" awareness-level!

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